Status | In εxodus |
---|---|
Creator | jawz101 |
Approvers |
✔️ Lovis_IX
✔️ pnu |
id | 665f18ac-fdda-4109-b4fa-24c54dda6961 |
created | 2020-11-19T19:00:20.827208+00:00 |
updated | 2020-12-12T20:06:09.593200+00:00 |
name | Prebid Mobile |
description | Native iOS and Android solutions to enable header bidding within a mobile app. Header bidding is a response to the “waterfall” method, a fragmented and highly inefficient process for implementing programmatic advertising. Instead of offering impressions to one partner at a time, header bidding lets all partners bid simultaneously. With header bidding, publishers can also receive bids that may be unavailable through their primary ad server. |
creation_date | 2020-11-19 |
code_signature | org.prebid.mobile |
network_signature | .prebid.org |
website | https://prebid.org |
is_in_exodus | True |
comments | https://github.com/prebid/prebid-mobile-android |
exodus_matches | None |
Documentation |
|
Category | Advertisement |